ASICS - SS25 Global Campaign (DC)

The human body craves movement, as does the mind—when both get what they want, life's doors open wide like never before. Just ask the cast of this dopamine-fuelled Asics commercial, as they tune out of mundane tasks and tune into physical action. With the rest of the world frozen in time, the trio are able to seize new opportunities or just breathe it all in.

Working with Liswaya was such a blast and an opportunity to work with someone who is truly collaborative and got a clear vision of what he’s attempting. It was also a project that allowed experimenting with fun tools and complicated rigs.